Nutrilab
The work sample was about creating a digital service that helped more people start eating healthily. The guidelines for the work test were few and I could create a service that I thought could motivate people to eat food and cook food that really suits them and their lifestyle.
Nutrilab is a UI / UX & Digital design project. I made an application that help users find recipes based on their lifestyle and goals. The user can explore recipes in the application and get recommendations based on their profile. They can use the app to order the food needed for recipes that the user selects in the app.
Project
Work sample
Year
2021
Type
UI/UX
How can people with busy schedules and limited time effectively integrate healthy eating habits into their daily routines? How can people with different dietary needs and taste preferences find and prepare nutritious meals that are both easy to prepare and satisfying for their specific lifestyles?
In the initial phase of the design thinking process, we sought to understand the needs and motivations of potential users to address a common issue: encouraging healthier eating habits. Our solution aimed to bridge the gap between users and nutritious lifestyle choices. The project, named Nutrilab, focused on creating an intuitive application that offers personalized recipe recommendations based on individual lifestyles and goals, along with a seamless food ordering feature.
During the ideation phase, we brainstormed various creative solutions to make Nutrilab engaging and effective. The app needed to cater to users' desires to explore new recipes while providing personalized recommendations. The goal was to simplify the process of finding recipes and ordering ingredients, making healthy eating more accessible. I concentrated on research, conceptualization, and digital design, generating ideas that would enhance user engagement and streamline the overall experience.
To ensure that my design solutions were aligned with user needs, I conducted a survey targeting potential users. The survey focused on understanding their current eating habits, challenges in maintaining a nutritious diet, and their preferences for recipe discovery and food ordering. The insights gained from the survey informed my design decisions, highlighting the importance of personalization, ease of use, and the integration of a food ordering system.
Utilizing Adobe XD, I developed a Mid-fi prototype to define the core functions and structure of Nutrilab. The prototype included features like personalized recipe recommendations, an intuitive interface for exploring recipes, and a streamlined food ordering process. I conducted two rounds of user testing to evaluate the prototype's functionality and usability. Feedback from these tests led to significant adjustments, such as changing menu icons to filled icons, indicating recipe complexity, and adding a "save" icon for quick access to favorite recipes.
Throughout the creation of Nutrilab, I emphasized empathy, problem definition, ideation, prototyping, and iteration. By empathizing with users, I identified the challenges they face in adopting healthier eating habits. The survey provided valuable insights that shaped my design decisions. The iterative testing and feedback process ensured that Nutrilab was user-friendly and engaging. Ultimately, the design process prioritized convenience and personalization, making healthy eating habits more attainable and enjoyable for users.
